Kenneth Cole

Role: Senior menswear designer

As part of my interview process for Kenneth Cole, I was asked to design a 10-15 SKU upperwear capsule for the men's collection. I developed the concept, color story, and range. I built a detailed tech pack for each style: construction callouts, colorways, and artwork placement. Colors were matched by eye rather than to Pantone, since I didn't have a Pantone book on hand at the time. In addition, I illustrated one key look - adding a bottom part and accessories - and turned it into a photorealistic fashion shoot image using Google Flow, with a model generated in Midjourney.

I was hired into the role that followed.